man sitting at desk with computer with American flag in the background

Implementing AI in Your Business Workflow

September 01, 20253 min read

Today I’m going to explain how to actually implement AI step-by-step into your business—moving from simply knowing why it matters to how you can use it daily.

AI isn’t just a buzzword anymore. It’s a practical, powerful tool that can save you time, grow your audience, and create efficiency that used to take years to develop. Businesses that embrace it now will get ahead, while those who delay risk falling behind.

Unfortunately… most entrepreneurs stop at awareness. They know AI is important, but they get overwhelmed by the options, fearful of the learning curve, or stuck trying to figure out where it fits into their existing workflow. That’s why clarity and a simple roadmap matter.

The #1 Reason Most Entrepreneurs Fail to Implement AI

The primary reason is overwhelm. AI feels big, technical, and intimidating—so business owners either avoid it altogether or dabble without strategy.

Here are some other reasons people fail to take actionable steps:

  • #1: Shiny object syndrome—jumping from tool to tool without a clear plan.

  • #2: Fear of replacing authenticity with automation.

  • #3: Lack of training or resources to learn effectively.

  • #4: Believing AI is only for “tech companies” or big corporations.

But here’s the good news: You don’t have to be an expert or spend hours learning code. You just need a framework that helps you start small, scale smart, and stay aligned with your mission.

Here’s how, step by step:

Step 1: Identify Your Core Business Needs

Before grabbing the latest AI tool, stop and ask: Where is my business losing time or momentum?

It might be:

  • Writing endless content but struggling to keep it consistent.

  • Spending hours answering emails or customer questions.

  • Wasting time on manual tasks that don’t drive revenue.

Start by listing your top three time-draining activities. That’s where AI should go first.

Step 2: Choose the Right AI Tools for Those Needs

Here’s where most go wrong—they pick a tool before knowing the problem.

Examples of practical AI solutions:

  • Marketing & Content: AI copywriting for blogs, newsletters, ads.

  • Customer Service: Chatbots and AI email assistants for FAQs.

  • Data & Analytics: AI dashboards that spot patterns humans might miss.

  • Sales & CRM: Predictive AI that helps qualify leads and track customer behavior.

Instead of adding more tools, integrate AI into the ones you already use (e.g., CRMs like HubSpot, e-commerce platforms like Shopify, or ad managers like Google/Facebook).

Pro Tip: Test one tool at a time for at least 30 days before adding more.

Step 3: Build Repeatable AI-Driven Workflows

This is where the real transformation happens. The goal isn’t just using AI once—it’s creating repeatable, automated workflows that free up your brain and calendar.

Example workflow:

  • Use AI to analyze customer data → segment your audience.

  • Use AI to generate personalized emails or ad copy → targeted outreach.

  • Use AI to track campaign performance → optimize automatically.

Once set up, these workflows run quietly in the background, scaling your business while you focus on vision and strategy.

Imagine: Instead of spending hours writing emails, analyzing spreadsheets, and scheduling posts, you’re spending that time closing deals, serving clients, or innovating. That’s the light at the end of the tunnel—a business that runs with precision instead of pressure.

✅ By following these three steps—identify your needs, pick the right tools, and build repeatable workflows—you’ll move from AI awareness to AI advantage.

This isn’t about chasing trends. It’s about future-proofing your business, serving your audience better, and scaling with peace instead of chaos.

_________________________________________________________

Connect with Veteran Business Resources

Veterans are uniquely equipped to handle new missions, but that doesn’t mean you have to navigate business challenges alone.

Are you a veteran looking for support to navigate life’s challenges or build your business? ➡️ Visit our Veteran Assistance Resources page to access tools, guidance, and programs for healthcare, financial aid, mental health, and more. Your next step starts here!

Let’s build something great!

I've spent the past 25 years, after getting medically retired from the U.S. Navy for an injury, learning everything I could possibly want know about technology in several niche industry areas.

The methods I've developed in digital marketing have changed how I view this niche in building my business to a sustainable process.  I intend to share what I'm learning on a daily basis as much as possible hoping to inspire the next generation of entrepreneurs as well as others on the same journey as I am traveling now.

James Havis

I've spent the past 25 years, after getting medically retired from the U.S. Navy for an injury, learning everything I could possibly want know about technology in several niche industry areas. The methods I've developed in digital marketing have changed how I view this niche in building my business to a sustainable process. I intend to share what I'm learning on a daily basis as much as possible hoping to inspire the next generation of entrepreneurs as well as others on the same journey as I am traveling now.

LinkedIn logo icon
Back to Blog